About Us

We believe user research is essential for building digital products that truly resonate with people across the MENA region

That’s why we created Afkar, a platform designed to empower researchers at every level.

Trusted & Recognized

Our Journey So Far

Social Development Bank reworded Afkar in 2023 as one of the best ideas that help the freelance community link

Misk Launchpad Cohort 1 – Afkar Recognized as a Top 25 Startup, culminating in a Riyadh demo presentation

2023 Afkar Joined MVPLAB and was selected to be one of the Top 20 Startup

These core values guide our journey:

Accessibility

Intuitive tools and localized support make user research accessible to everyone

Empathy

Your user needs drive our platform’s design

Quality

Rigorous standards ensure reliable research insights

Innovation

We constantly evolve Afkar to simplify your research process

Community

Connect, share knowledge, and grow with fellow MENA researchers.

Impact

Partner with us to create products that truly resonate with MENA users